Luis E. Romero
For decades, the mainstream paradigm has been that
leaders
and managers think and behave so differently that, in most cases, there
is a conflict of interest between them. On the one hand, we are told
that leaders are visionary, creative, empathetic and disruptive. On the
other hand, we are told that managers like control, rationality,
stability and predictability. Despite these seemingly irreconcilable
differences, though, most organizations require their managers to
develop
leadership
skills in order to move up the ranks. Likewise, organizations appoint
high-ranking leaders with a truckload of management responsibilities.
Consequently, there must be something wrong with the ruling paradigm.
Let’s see why.
The Origin Of The Theory
In 1977, Prof. Abraham Zaleznik published his famous article “
Managers and Leaders: Are They Different“ in
Harvard Business Review.
There, he claimed that leadership and management are two completely
separate skill sets. He also argued that organizations focusing on
hiring and training good managers may also inhibit the development of
good leaders, and vice versa. Furthermore, he implied that people who
get to develop expert-level management skills may, as a result, hinder
their own leadership potential, and vice versa. With all due respect to
Prof. Zaleznik, such statements contradict what I have experienced and
witnessed as a management consultant,
business coach and entrepreneur.
Let’s review Zaleznik’s contentions further. Let’s analyze three
short excerpts from the article in question in light of today’s actual
business demands. The first excerpt reads,
It is easy to dismiss the dilemma of training managers […] by saying
that the need is for people who can be both [manages and leaders]. But
just as a managerial culture differs from the entrepreneurial culture
that develops when leaders appear in organizations, managers and leaders
are very different kinds of people. They differ in motivation, personal
history, and in how they think and act.
The foregoing statement may be true for some people, but it is
definitely not true for many others. It ignores the existence of
thousands of business leaders worldwide who, on the one hand, are
ultimately responsible for introducing disruptive innovations and
developing an entrepreneurial culture in their organizations while, on
the other hand, are also ultimately responsible for ensuring compliance
on all fronts, meeting deadlines and keeping a healthy bottom line. From
manufacturing companies to telecomm giants to professional services
firms, there are plenty of business leaders who are in charge of
envisioning a brighter future while safeguarding a feasible present.
That is, they are simultaneously good leaders and good managers.
In his article, Zaleznik goes on to say,
Managers tend to adopt impersonal, if not passive, attitudes toward
goals. Managerial goals arise out of necessities rather that desires
and, therefore, are deeply embedded in their organization’s history and
culture.
Today, the foregoing would be a description of a mediocre manager—a
soon-to-be-fired underperformer. If you have any real management
responsibilities (i.e. influence and control over significant aspects of
the operation that affect the bottom line), you would be a corporate
liability if you met the previous description. And if you do meet such a
profile, though, you either work as a paper-pushing bureaucrat or you
had better shape up unless you want to be let go.
Further, Zaleznik states,
Managers relate to people according to the role they play in a
sequence of events or in a decision-making process, while leaders, who
are concerned with ideas, relate in more intuitive and empathetic ways.
The distinction is simply between a manager’s attention to how things get done and a leader’s to what the events and decisions mean to participants.
Firstly, real-life leaders are not concerned with ideas only. If they
were, they would fail miserably. Secondly, just as real-life leaders
have a very clear idea of
what they want to achieve, they also know
how
they want to achieve it and are willing to change the path and the
means as many times as necessary until victory is achieved. Thirdly,
leaders, not only managers, must know how to relate to people according
to the role they play at work; otherwise, how else can they feel and
display the necessary empathy Zaleznik speaks of. Again, the mainstream
paradigm does not hold water.
Steve Jobs Would Also Disagree
Let’s talk about this generation’s business hero,
Steve Jobs.
Was he a good leader or a good manager? We all know he transformed the
commercialization of music, movies and TV content, while also disrupting
the mobile telecommunications industry. Was he a visionary? Yes. Was he
an industry disruptor? Yes. Now, was he an effective manager? To answer
this question, let’s refer to the testimonies of some of the people who
worked with him and have researched his legacy.
In the
Bloomberg TV series
Game Changers, Alan Deutschman, author of
The Second Coming of Steve Jobs,
clearly stated, “[Steve Jobs] can be outrageously ambitious and
idealistic, but he can also be practical when he has to; because this
man is a survivor.” According to Zaleznik, only a good leader can be
outrageously ambitious and idealistic whereas only a good manager can be
practical. According to Deutschman, however, Steve Jobs seems to have
been both. This argument aligns very well with what I have seen in the
real world—that people who are truly talented at doing business are both
good leaders and good managers. They have to—it’s a matter of survival.
They have both skill sets well developed and are able to switch hats
depending on the circumstances.
Ken Segall, former Apple Creative Director, was responsible for the
“Think different” campaign that relaunched Apple in 1997. In “Game
Changers,” Segal explained,
Steve was aware of every detail. I mean, literally every word, every
image. Working with different companies […] like Intel, Dell, IBM […]
you don’t get that sense. I mean, […] the top guy at one of those
companies is not going to know about the third paragraph of copy and the
ad that is running in “Newsweek” that week.
Why did Steve Jobs get involved to that level of detail in the “Think
different” campaign? Was he obsessed with control? Maybe, yes. But
according to Prof. Zaleznik that made him a good manager. Nonetheless,
it was also Steve Jobs who envisioned and materialized the return of
Apple on a scale grander than anyone else could have imagined. According
to Prof. Zaleznik, that made him a good leader. As we can see, people
can be both great leaders and great managers, they just need to have the
vision, the passion and the willingness to work harder than anyone
else.
Image by Luis E. Romero
The Uniqueness Argument
Was Steve Jobs unique? No. He was rare but not unique. There are
similar documented accounts about Henry Ford, Walt Disney and Jeff
Bezos, just to mention a few famous entrepreneurs. Most importantly,
there are thousands of anonymous successful organizational leaders
worldwide today who also engage very effectively in management functions
on a daily basis. In fact, that is the main reason they are successful.
I always say, “show me a really good leader and I’ll show you a really
good manager. They are one and the same.”
I am not saying that business leaders should micro-manage all
processes and not delegate responsibilities. What I mean is that good
business leaders know very well all the major managerial aspects of
their business. And, more importantly, they are equipped to add value in
any of those areas when necessary by providing the kind of technical
expertise that only well-polished, highly-experienced business
professionals can provide. A so-called leader without management skills
is a ticking time bomb.
Peter Drucker And Jack Welch Would Also Disagree
In my professional experience
, good leadership is the result
of combining positive influence and effective management. Every act of
leadership, in order to be successful, must address both the human and
technical aspects of the problem being solved or the objective being
sought. On the one hand, leaders must incarnate the behaviors, attitudes
and speeches that motivate others to follow, support and engage. On the
other hand, leaders must also possess and clearly articulate the
technical expertise necessary to judge the feasibility of the path being
followed—otherwise they would just be cheerleaders, not business
leaders.
It was
Peter Drucker
who wrote, “The manager is the dynamic life-giving element in every
business. Without his leadership the ‘resources of production’ remain
resources and never become production”
(1954).
As we can see, the father of modern management theory believes that
good leadership demands good management. In fact, he specifically states
that it is the manager (i.e. the one responsible for the actual
operation) who must develop the leadership necessary to ignite and
harness the organizational spirit to make the best possible use of the
company’s resources.
Jack Welch also delved into this topic in his book
Jack: Straight from the Gut, where
he described his own leadership experience as former GE CEO by
combining principles of influence and management in a dynamic continuum
that seemed indivisible. Welch highlighted the importance of helping
employees conquer self-confidence and making sure top performers learn
from their mistakes. This was definitely a reference to the importance
of positive influence. Yet he also emphasized how critical it was for GE
to move from low-margin, low-growth industries to high-margin,
high-growth ones in order to achieve sustained growth. This was
definitely a reference to the importance of good management.
Furthermore, Welch made a special reference to how important it was for
GE to move into businesses with competitive advantages instead of
comparative advantages in order to reduce volatility. This was another
clear allusion to the significance of good management.
As we can see, Welch was a firm believer in the managerial backbone
of effective leadership. And for a business leader to understand the
relevance of Welch’s positions, he or she must be familiar with Michael
Porter’s Five Forces, the difference between competitive and comparative
advantages and many other management and economic models. A so-called
leader who is fixated on matters of influence, motivation, etc., with no
handle on management, would find Welch’s exposition quite discouraging.
Conclusion
Prof. Zaleznik’s 1977 article introduced an important debate about
the true nature of leadership. He laid down a clear framework that would
spawn four decades of rich discussions about how leadership is
developed, observed and measured. Of special importance is his emphasis
on the need for organizations to encourage senior-to-junior mentoring
programs to promote the development of new leaders, thus building upon
the traditional peer-to-peer learning models of the 70’s. Most
importantly, he made it clear that good management alone does not equal
good leadership. However, suggesting that good leaders are not good
managers is, in my opinion, completely off the mark.
Conventional wisdom must be questioned when opposites seem to agree
on a different alternative. Steve Jobs, a 21st Century semi-liberal
technology idol; Jack Welch, a 20th Century conservative business guru;
and Peter Drucker, a 20th Century semi-conservative business academic,
all suggest that successful leaders are effective managers as well. Not
only is this idea the opinion of experts, it also makes total sense.
Let’s step outside the theory for a moment and use common sense to
explore the subject of business leadership. We must ask ourselves, have I
ever met a good leader who was oblivious to the organization’s
management challenges? Have I ever met a good leader who was unable to
take charge when the circumstances demanded it? Have I ever met a good
leader who could not sit in a room and address management concerns
clearly and effectively? In my case, the answer is “No” to all the
questions. Today’s pace demands that leaders envisioning the future be
able to analyze their own ideas in the context of industry fundamentals
affecting the business and translate them into compelling scenarios for
further assessment.
What do you think?
Leadership is a very complex subject that gives room for much
disagreement. Yet we all can approach it from our own experience, thus
drawing our own conclusions. That said, what do you think about
leadership and management? Does good leadership include good management?
Can someone lead an organization effectively without adding value to
its most pressing management concerns?
Luis E. Romero is an MIT-trained Economist and a professional speaker. Read his books, visit his website and follow him on Twitter.
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