Alexa on the go
By Shawn Knight,
Bottom line: Amazon's press photos show the Echo Auto positioned on the
dashboard and mounted on a holster attached to an air vent. Its design
is kind of chunky (it reminds me of a portable battery charger); will
those who care about in-vehicle aesthetics want this populating their
otherwise tidy interior?

Amazon’s Alexa voice assistant is coming to automobiles, but not through
one of the previously announced high-profile partners like Audi, BMW or
Lexus. On Thursday as part of Amazon’s mass product unveiling, the
company announced Echo Auto – a dongle that adds Echo functionality to
your vehicle.
The device is powered through your ride’s 12v power outlet or via USB
and connects to your stereo using a 3.5mm jack or Bluetooth. It works in
conjunction with the Alexa app on your smartphone (no separate phone
plan needed) to facilitate a range of functions including traffic
updates, calling capabilities, music playback and more.

You can even set routines that let you turn on your home’s lights when pulling into the driveway.
Echo Auto features an eight-microphone array that Amazon says is
designed specifically for in-car acoustics. Thanks to its powerful
speech recognition technology, Alexa is able to hear you over music, car
noises like the A/C and outside road noises.
Amazon Echo Auto is being offered to early adopters through an
invitation system (you can request an invite on the product page) and
will be made available later this year. Early adopters can score the
device for $24.99, half off the eventual $49.99 asking price.
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