“The Marvel Experience” virtual reality
show is coming to Saudi Arabia, and will visit Jeddah and Riyadh as part
of its tour of the Kingdom.
“Marvel Experience KSA” will be the first time iconic superheroes like
Captain America and the Hulk have appeared in virtual reality in the
Middle East, when the show debuts at the Jeddah Waterfront on Sunday.
Produced by the Saudi General Entertainment Authority and Los
Angeles-based company and live-action specialists Hero Ventures, it will
give audiences the opportunity to experience the “Marvel Universe” in
person.
The shows will be run by LuxuryKSA, and housed in large, temporary dome
complexes, with extensive 3-D animation, state-of-the-art resources and
technology, and interactive virtual reality games with exciting story
lines.
Audiences will, for example, get the chance to defend the Earth in an
epic 360-degree immersive experience, alongside their Marvel heroes and
under the supervision of “Agents of S.H.I.E.L.D.” character Nick Fury.
Rick Licht, CEO of Hero Ventures, said: “Having Marvel break new ground
in Saudi Arabia is absolutely fantastic! Fans in this region will be
overwhelmed by our show, as they will be able to witness and experience
technological advances in entertainment that are practically beyond
imagination.”
Brian Crosby, creative director of Marvel Themed Entertainment, said:
“We couldn’t be more thrilled to bring ‘The Marvel Experience’ to the
people of Saudi Arabia.”
“Marvel has, and always will be, a story that is grounded in the world
outside your window, filled with characters like Spider-Man, Captain
America, the Hulk and many others, who face challenges and rise up to
become something more.”
“‘The Marvel Experience’ allows fans of all ages to live out their own
adventures and become a part of the ‘Marvel Universe.’ The collaboration
between us at Marvel and the phenomenal team at Hero Ventures has been a
labor of love for all involved, and I hope each of our guests senses
that the minute they walk through our doors. Through comic books,
television, film, video games and themed entertainment, Marvel is about a
story. And this story is yours.”
Marvel Entertainment, LLC, is one of the world’s most prominent
character-based entertainment companies, built on a library of over
8,000 characters created since 1939.
Now owned by the Walt Disney Co., it has moved gradually from comic
books, its original platform, to television, video games and movies; to
date, its films have grossed over $12 billion worldwide.
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